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Grace Kim UGC

UGC videos and product content for beauty, lifestyle, travel, and everyday brands.

I'm Grace Kim, a Los Angeles creator making short-form videos, product photography, and social-first assets that feel natural on the feed and clear enough for a brand to use.

6+ years creating content across short-form video, photography, travel storytelling, and brand campaigns.
Grace Kim at Bluff Cove overlook

Selected Brand Work

Brand work across beauty, lifestyle, fashion, food, home, apps, and travel-adjacent campaigns.

Aquaphor AG1 Nopalera Armra Earthmeal Clairol Keyoma Walmart American Tourister Egohome Vessi Mochidoki Spark Universal Standard Viakix Papaya Games Picfair Tilt Wise Twelve South Dropbox Insta360 HoverAir Delta Aer Lingus Hyatt Rosewood Hotels Viator USIMS Beis Visit Austin

Meet Grace

Grace Kim — Virgin Voyages cruise portrait

Hi, I'm Grace — also known as gracefkim.

I'm a Los Angeles-based creator originally from the greater New York City area. I started making content while traveling solo, and over time that turned into a mix of video, photography, product storytelling, and brand work.

My background is travel-heavy, but my UGC work is broader: beauty, skin, hair, food, wellness, apps, local businesses, and lifestyle products. I like making content that feels personal without losing sight of what the brand needs to communicate.

My goal is simple: create useful, polished assets that brands can actually use across organic social, paid testing, launches, and content libraries.

What I Create

Content that shows the product clearly and feels native to the feed.

From skincare routines and haircare demos to food/beverage features, app explainers, local experiences, and travel-adjacent campaigns, I create assets that are easy for brands to plug into organic social, paid social, launch pages, and content libraries.

For inquiries: gracefkim@gmail.com

Short-form UGCHook-driven vertical videos for TikTok, Reels, Shorts, Lemon8, organic social, and paid testing.
Product demosClear, natural walkthroughs that show texture, use case, benefits, and what the product feels like in real life.
Beauty + SkinRoutine-led content, closeups, first impressions, problem/solution angles, and everyday product integration.
HairApplication, transformation, before/after, and product-led haircare content.
Photography + AerialProfessional stills, lifestyle imagery, and establishing shots for campaigns, listings, and content libraries.
Food + BeverageTaste tests, recipe moments, restaurant features, and product-forward food and drink content.

Portfolio

Selected work by category.

A mix of paid partnerships, creator-led brand work, and product-focused content examples across the categories I am strongest in.

Aquaphor

Beauty + Skin

La Roche-Posay still
La Roche-Posay

Beauty + Skin

La Roche-Posay

Beauty + Skin

Nopalera hand cream still
Nopalera

Beauty + Skin

Nopalera pocket perfume still
Nopalera

Beauty + Skin

Olay

Beauty + Skin

Olay still
Olay

Beauty + Skin

Olay still
Olay

Beauty + Skin

Clairol

Hair + Lifestyle

Keyoma

Hair + Lifestyle

Mirna Salon Concept

Hair + Lifestyle

Armra

Food + Beverage

Spark

Food + Beverage

Earthmeal

Food + Beverage

Mochidoki

Food + Beverage

Mochidoki

Food + Beverage

Mrs. Fish LA

Local Business

Reviv Therapy

Local Business

HoverAir X1

Photography + Aerial

Insta360

Photography + Aerial

Dropbox

Digital + Apps

Picfair

Digital + Apps

Tilt

Digital + Apps

Papaya Games

Digital + Apps

Béis

Travel-Adjacent

Straight to the Points

Travel-Adjacent

USIMS

Travel-Adjacent

USIMS

Travel-Adjacent

Wise

Travel-Adjacent

Twelve South

Travel-Adjacent

Viator

Travel-Adjacent

Viakix

Travel-Adjacent

Dokotoo

Fashion

Dokotoo still
Dokotoo

Fashion

Free Assembly still
Free Assembly

Fashion

Hanes

Fashion

Hanes

Fashion

Vessi

Fashion

Universal Standard

Fashion

Egohome

Home

Egohome still
Egohome

Home

Performance Metrics

A closer look at reach, engagement, and audience response.

Raw analytics are included directly with each brand result so partners can see the proof behind the work.

Organic UGC travel video

Viator

4.4M views

Tokyo itinerary content that kept moving through shares, saves, and TikTok search.

  • 645shares
  • 592saves
  • 11Klikes
Paid Sponsored Reel + boosting

Grab

2.7M views

Travel safety content supported with paid boosting and strong saves from trip-planning viewers.

  • 2,275interactions
  • 135saves
  • 91shares
Organic Travel experience Reel

Virgin Voyages

66K views

Organic cruise content with strong share behavior and save intent from travel audiences.

  • 1.5Klikes
  • 394shares
  • 91saves
Paid UGC travel tech ad

USIMS

13.8K likes

Sponsored travel eSIM content with clear product context and creator-led ad styling.

  • 45comments
  • 13.8Klikes
Organic TikTok campaign

Clairol

6.6K views

Organic TikTok content with clear viewer data and a beauty-skewed audience profile.

  • 5.2Kviewers
  • 86%female
  • 11h 49mplay time
Organic Product demo

Insta360

10.5K views

Organic product content built around a clear solo-travel use case and practical camera demo.

  • 29saves
  • 18shares
  • 106likes

Client Reviews

Clear communication, on-time delivery, and content that fits the brief.

"Grace is very professional, able to understand the brief well, and deliver high quality content on time - she is receptive to feedback and a pleasure to work with!"

Humaira, Picfair

"Grace was such a pleasure to work with on the Grab campaign. She was professional, communicative, and open to feedback - and she delivered everything on time with quality content that really aligned with the brand."

Amanda, Grab

"Working with Grace has been an absolute pleasure. She was creative and flexible, and goes above and beyond across all of her platforms."

Jenna, SafetyWing

"Grace is a problem solver and flexible, two attributes that are so important for travel campaigns. She consistently produces high-quality and engaging content."

Tawny, Steller

Best Fit

For brands that need content that feels human, useful, and easy to use.

I am a strong fit for teams that want a creator who can follow a brief, make the product easy to understand, and deliver polished assets without the process feeling complicated.

  • Beauty, skin, and hair brands
  • Fitness and wellness products
  • Food and beverage brands
  • Local restaurants, shops, studios, and experiences
  • Apps, digital tools, and consumer products
  • Professional photography and content libraries
  • Hotels, travel services, and select tourism campaigns

Process

A simple process from brief to final assets.

01

Share the product, campaign goal, deliverables, timeline, usage needs, and any must-hit talking points.

02

I review the brief, confirm the angle, and map out the content direction before filming.

03

I create the content with the hook, product shots, audience, and platform in mind.

04

Final assets are delivered on time, with feedback handled clearly when revisions are included in scope.

Inquiries

Need content for your next launch or paid social test?

For UGC, product demos, beauty campaigns, lifestyle content, food/beverage features, local business content, travel-adjacent projects, or professional photography, reach out with the brand, timeline, deliverables, and usage needs.